Circular logo with crossed tequila shot glasses and an agave plant, surrounded by the text 'Tequila Produced with Cultural Confidence' and the abbreviations 'JAL' and 'MEX'.

agave, water, passion y no más

Tierra y Libertad is dedicated to reviving traditional production methods, inspired by the time when tequila was crafted with curiosity and a pursuit of the pure essence of the agave plant.

A clear glass bottle of homemade tequila with a label featuring a stylized illustration of a woman's face with a braid, and text in Spanish about the tequila's origin and process.

the generala at
tequilera rios
NOM-1626

Introducing

SHOP THE GENERALA
Map of Lago de Santana Maria del Oro near Nayarit, Mexico, showing lake, surrounding forest, and rivers, with text indicating elevation 5000 to 8200+ feet above sea level and 4,000 acres of agave.
Close-up view of blue-green agave plant leaves with sharp tips.
A hand holding a clear glass bottle with a colorful label against a rustic wooden background. The label features a woman's face silhouette and text in Spanish.

OUR STORY BEGINS AT AGAVE CONQUISTA
NOM-1577

DISCOVER MORE

AGAVE FROM THE LOW LAND

SEE IT

Shop tierra y libertad

Tierra Y Libertad isn’t just tequila—it’s a tribute to the land and the freedom that fuels its spirit. Handcrafted in the heart of Jalisco, our artisanal tequila embodies centuries of tradition, honoring the hands that cultivate each agave and the culture that inspires every bottle.

Clear glass bottle of tequila with a label showing a silhouette of a woman's face and hair, the text "Tierra y Libertad Tequila Blanco 100% Agave," a small agave plant graphic, and details in Spanish about the product.

Tierra Y Libertad Blanco Tequila

$70.00

BUY NOW
A circular emblem with gold illustrations and text on a black background. It features two crossed pickleball paddles with a pickleball beneath them. The text around the circle reads 'Conciência Cultural 100% Agave Azul' and the inner text says 'JAL' and 'MEX'.
Logo of Additive Free Alliance with text and graphic of a plant leaf and a check mark.

cocktails

A cocktail glass with a light yellow-green drink, a slice of cucumber, a sprig of mint, and ice.

La adelita

Our take on the traditional margarita.

1.5 oz Tierra y Libertad Artisanal Tequila
2 oz Fresh Lime Juice
.5 oz Cucumber Juice
.25 Orange Liqueur
.25 oz Agave Nectar

Shake on ice, pour in glass with ice, garnish with cucumber slice and mint. Salud

A tall, clear glass filled with a pink beverage, ice cubes, a slice of grapefruit on the rim, against a blue, velvet background.

mi corazón

Our take on the traditional Paloma.

1.5 oz Tierra y Libertad Artisanal Tequila
1.5 oz Grapefruit Juice
.25 oz Agave Nectar
1.5 oz Grapefruit Juice Soda

Shake on ice, pour in glass with ice, pour grapefruit soda on top and garnish with a grapefruit slice. Salud

A tall glass of yellow smoothie garnished with whipped cream, spices, and lemongrass stalks.

La coronela

A delicious pineapple cocktail.

1.75 oz Tierra y Libertad Artisanal Tequila
2 oz Pineapple Juice
.75 oz Fresh Lime Juice
.25 oz Agave Nectar

Shake on ice, pour in glass with ice, and garnish with cinnamon stick slice. Salud